Sales growth methods
Sales framework
"A structure that forms a support or frame for something; a particular set of rules, ideas, or beliefs which you use in order to deal with problems or to decide what to do".
A clear framework based on your customer buying journey - a consistent way of doing things.
Sales methodology
"A system of methods used in a particular area of study or activity"
A consistent set of sales methods and tools that align to your sales framework and process.
Knowledge, skills & attitudes
"Facts, information, and skills acquired; The ability to do something well"
Development of a full range of sales, interpersonal, business and contextual knowledge and skills, backed by confidence-building support. All aligned to your way of working. We use PRISM behavioural mapping to support your team to understand and develop their behavioural preferences to adapt to the contextual needs of each stage in the sales process. PRISM forms a core component to our recruitment and onboarding support services.
Supporting systems & tools
Systems and tools help embed ways of working for the long term. We partner with PointnTime for their StrategyMapper Salesforce CRM plug-in to guide strategic account development. Unlike most platforms, this is customisable to your way of working and drives key account development as a way of life. We also offer learning transfer support platforms or integrate into yours to deliver on-demand and on-the-job coaching and support.
"Anna took [me] on a real journey over the last 12 months of training with her. I had been in my sales role for quite a number of years and had become static in my thinking and although producing good results I wasn't achieving my full potential. The training that Anna has delivered has totally changed my approach not only to day to day sales but also the way in which I interact with my accounts. The results are speaking for themselves as both my company and myself are growing financially far faster than ever before. I will miss the bimonthly sessions but Anna has set me up to keep growing and I know she is genuinely interested in seeing the results for herself.
This wasn't traditional sales training but a change in mindset, something I needed and hadn't experienced previously".
Sean Craven
Channel Account Manager, Zen Internet
I have worked with Anna at Alate on a couple of projects over the last two years and have been incredibly impressed with her approach and output. From the first interaction Anna has practiced what she preaches in terms of engagement and her consultative approach. Anna captured our business goals, stakeholders and aligned the training to match. This, along with her knowledge, credibility and ability to convey that to delegates is what stands out the most. Ultimately this resulted in the ROI we were looking for in terms of immediate application and longer term sales figures. The training and coaching support from Anna has been professional and accessible at all times and ultimately has had the results we were looking for. I always look forward to working with Anna and the input she brings.
Andy Hollingworth, L&D Partner,
formerly Zen Internet and TalkTalk
