Founded in 2002, originally as Leading Edge Coaching, by Anna Britnor Guest, Alate Business Growth works with B2B organisations globally.
Anna is widely respected in the sales and coaching professions. She's a regular conference speaker, published writer, been widely quoted in the business and trade press and was a Judge for the 2018 national sales awards – the British Excellence in Sales Management Awards (BESMA).
In 1999, Anna co-founded The Coaching & Mentoring Network which quickly grew to be the largest online and independent information resource around coaching and mentoring. She has over 30 years' experience in the B2B technology sector from a target beating sales career to working with high growth companies to develop the consistent and scalable methodologies they need to grow.
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